Monday, 30 December 2013

Witty Women in the Workplace: Why using humour more can boost your career





Research demonstrates that using humour at work is good for career progression. But it seems that women use it far less than men and this might be holding them back.  

 Comedian turned psychology graduate Ruby Wax says: "The past 10 years have seen a huge change in corporate culture.  People used to want to hire the smartest, slickest candidate. Now they want a human being, someone they can trust. It’s borne out of the recession, of witnessing so many big boys turn out to be crooks.”  So demonstrating charm and authenticity is good business as well as good manners. 

 Women are certainly able to use humour.  Anyone who as ever seen a group of women on a night out together making each other laugh hysterically can vouch for that.  But, unlike men, we don't use it in mixed groups very often and tend to leave it at home when we walk past reception on Monday morning.

This seems to be another area where boys have the advantage from childhood.  Scientists argue that men start using humour systematically with each other in their teens as a way of channeling testosterone and this develops into the male banter that seems to come so naturally to them as adults.  Men use this without thinking in business. It allows them to show they are intelligent and that they can make others comfortable.  Others interpret these characteristics as leadership and it is a subtle indicator of power and control.


So it stands to reason that if we can bring the humour we share with our girlfriends into the workplace we will be more successful.  It sounds easy but it doesn’t work quite like that in practice.  Rolling your eyes as you tell your colleagues about your husband leaving the toilet seat up won’t do much for your image.  And joke telling isn't the answer, although it’s useful to have one up your sleeve in case of emergencies. 


Women apparently  find it harder to remember jokes than men.  Despite feverish attempts I can only ever reliably remember one joke  - "What do you call a boomerang that doesn't come back?  A stick".  It makes my children groan.  But the last time I tried it on another senior woman during a very boring meeting she snorted with laughter so perhaps it has hidden depths. 

Miranda Hart copyright Stylist.co.uk

It's really just about making others feel relaxed and comfortable which is after all when most of us do our best work.  And you can do that most effectively by being comfortable in your own skin and relaxing enough to trust others and take a few risks.  It will make you seem human and in control and sends a subtle message that you are taking care of the harmony and productivity of the group as a whole. 


Brits may have a natural advantage.  We grow up in a culture where pomposity is a cardinal sin and making others laugh, especially at our own expense, is a required social skill.  But anyone can do it.  If you need some ideas read this recent article written by the hilarious Miranda Hart. I’ll certainly be following her advice.

Thursday, 28 November 2013

Keeping up your energy


Having good reserves of energy is one of the most important characteristics of a successful leader. But people have varying natural levels of energy and you need to pay attention to topping up your physical and mental energy levels regularly.

Everyone gains their energy in different ways. I find cooking and gardening both relaxing and creative. Importantly both are often solitary and do not require conversation. I tend to find after weeks where I am 'on' all the time and meetings and calls fill all day, my own company doing something that is both creative and useful very helpful and restorative.

I also find being outside and seeking out wonderful views and vistas fills my energy banks. Fresh air is definitely good for you - our brains use twenty per cent of our oxygen so the more fresh air you can breathe the better.

I am not one of nature's athletes and find the gym and jogging very dull. This meant I just didn't do enough exercise which didn't worry me until I was diagnosed with high blood pressure. Which was a wake up call. In the past few years I have taken up yoga and pilates which work for me. The yoga teaches you how to meditate and breathe deeply which are in themselves great stress relievers and the pilates is good to combat all that sitting down.

My latest idea is taking up dancing. Every winter I suffer from Strictly envy - watching the duffer celebrities turn themselves into elegant quick-stepping sylphs I am always sure that a few classes would see me slimmer fitter and generally happier.  This time I have actually started a class. Let's hope I make it past Christmas.













Brownies - my secret weapon



Most working women struggle with feeling guilty about not being their children's primary carer. I know I identified completely with Alison Pearson's character Kate Reddy in "I don't know how she does it" who bought mince pies and bashed them about with a rolling pin to look homemade for her child to take into school. Most of us secretly want to be able to spend afternoon's in the kitchen whipping up home baked treats for our children when they come back from school. The reality is often very different - I tried cooking with both my children when they were small and chaos ensued.

I found a few shortcuts really helped. Most weeks I made a batch of something - biscuits, fairy cakes or muffins to go in the children's lunch boxes. Not only did they feel I was 'present' in their day - their friends loved eating them too which made my children feel good. You can freeze most of these kinds of snacks too so you could make a big batch once a a month. The trick is to find an easy recipe that you can do quickly. I used to do it on Sunday evenings while the children were getting their things together for school with the Antiques Roadshow in the background. Brownies were always most in demand and here's my favourite recipe from The Little Red Barn Baking Book by Adriana Rabinovich - it is quick and easy and always works.

Brownies

Ingredients
125g plain flour
1/2tsp salt
110g good quality plain chocolate (min 70 per cent cocoa solids)
110g unsalted butter
150g dark soft brown sugar
150g caster sugar
2 eggs
50g chopped nuts (walnuts or pecans)


Method
Pre-heat the oven to 170 degrees C/Gas 3. Butter and flour a 23cm square cake pan.

Sift the flour and salt into a large bowl. Melt the chocolate with the butter in a double boiler or a bowl set over a pan of hot water (you can use a microwave but keep an eye on it). Remove from the heat, add the brown and caster sugars and leave to dissolve slightly, then stir to combine. Add the eggs, one by one, beating after each addition. Add the nuts and stir. The mixture should be very glossy. Gently fold in the flour. Don't over mix.

Spread the mixture in the prepared pan to form an even layer. Bake for 20-30 minutes or until just set in the middle. A wooden skewer inserted should come out with a few moist crumbs on it. Don't over bake. leave to cool in the pan for 30 minutes before cutting into squares and serving.

Makes 16-20 brownies.

The other tip I would pass on is doing Sunday lunch. Sometimes it was the only time in the week I had the time to cook a proper family meal from scratch and it has the benefit of being very easy to do for lots of people so it can double up as your weekly entertainment - family, friends or quite often my children's friends. People of all ages seem to love it and it is no more work to cook for eight or ten than four if you do a roast lunch and the dishwasher can take the strain afterwards. Having the family and our friends around me made me feel like a 'normal' person at least once in the week and I found it did me as much good as anyone.

Getting Organized with Mind Maps

It is the CEO's job to simplify complexity and explain their vision to others so that everyone knows their role in delivering goals.  I have explored various tools to help me to do this better.

I have done quite a bit of work over the past few years with management consultants and one of them in particular drilled regularly that "structure sets you free".  I was dubious at first as I have never seen myself as a left brainer.  Instead my adult life has been punctuated by being a last minute junkie - pulling all nighters to write student essays to late night powerpoint sessions before pitches - old habits die hard.

He patiently taught me how to take big picture ideas and break them into their constituent parts so that you can easily organise and implement.  Consultants call this approach MECE (Mutually Exclusive, Collectively Exhaustive).  This has made a huge difference to my efficiency and also that of those who work with you.  One way to think about this is the well-worn phrase "You can't can't eat an elephant but you can eat an elephant sandwich". It is one of the most useful ideas to bear in mind if you want to maxmise work life balance and still be a high achiever.


Taking this into my daily life I have found mind maps invaluable. I started with a wonderful book called "mind mapping in a week" written by the king of mind mapping Tony Buzan and a pack of coloured pens. This got me rather odd looks from people but captured my imagination. Then I discovered mind mapping software and I was away.

Now I have an Ipad and use Mind Jet - their Ipad app is my standby. It is completely intuitive, and can be used across multiple platforms. I can't recommend it highly enough. If you like variety I have also used Visual Mind which is a good version for teams to use.  I have complete confidence that I can create anything on a page from the most complicated three year business plan to a shopping list.

I think mind mapping is paritcularly suited to women. It is accepted that women multi-task better than men - recently tested interestingly and proved to be true.  Multi-tasking  involves linking sub tasks together to get a job done in the shortest time possible which is the idea behind mind-mapping.   This makes mind-mapping very natural and easy - almost relaxing. There is something extremely satisfying about making sure you've captured each step you need to achieve a major goal - rather like the satisfaction you can get from a really clean pile of washing and ironing.




Sunday, 27 October 2013

Granny Power : Top jobs, top beds and why you should never give up on looking good



Courtesy of The Express
There seems to have been a sudden outbreak of power pensioners taking over the world’s top jobs. Apparently unnoticed, much of the control of the free world has fallen into the hands of a clutch of ladies old enough to collect their bus passes. Eleanor Mills revealed this trend in a recent Sunday Times article entitled ‘The grey and comfy shape of things to come’ focusing on the ‘grandmotherly’ appeal of Janet Yellen, President Obama's choice to take over as Chief of the Federal Reserve, Angela Merkel and Hilary Clinton amongst a clutch of others.

I applaud a focus on brains and skills over image.  But frankly I don’t aspire to stride the world sporting elastic waists and cosy trouser suits and I don’t think you need to choose.  And neither, does it seem, do the pensioners I met recently at my local hospital where I recently spent two days in my local A and E department with my ageing mother who needed help for a nasty blood clot in her leg.

Janet Yellen (courtesy BloombergBusinessWeek)
Over two days the A and E admissions consisted almost entirely of the over 75s and the under 5s.  I suspect the second two groups are typical of a nationwide picture if the statistics are to be believed. I saw a stream of old people admitted (including my mother) many with problems that would never require hospital admission in a younger person.  They are allocated beds often for days or even weeks and I couldn’t help wondering how many people planning operations were being told they just had to get to the back of the queue.

Statistics show that there has been an alarming rise in cancellations of operations because of the pressure created by A and E admissions using the beds.  Sometimes operations are cancelled ON THE DAY. What kind of medieval torment is that? I can think of little worse than having spent months psyching myself up for a hip replacement only to be told that Mrs Miggins has fallen over her cat and has jumped the queue and so I will have to postpone making my peace with my family, God and everyone who knows me for another couple of days. 

But there was a plus side. These elderly ladies clearly weren’t compromising on their appearance. In the hospital shop alongside hundreds of copies of the Daily Mail and packets of wet wipes, I noticed a nail varnish drying machine and a pair of hair straighteners for sale.  Which made me wonder.  Are all these pensioners whisked into the wards from A and E secretly planning to shin down the fire escapes for glamorous nights out hitting the dance floor and downing their bodyweight in Mojitos? Makes you think.

Monday, 26 August 2013

Black Sabbath and the Bake-Off

-->
This may be the first time anyone has seen Black Sabbath and Mary Berry together in the same sentence.  Crazy perhaps -  but in my daughter’s life they are the most natural of bedfellows.

She represents a new generation – freed from the rules that I had at her age which still clung to our grandparent's views hanging over from the war.  My 21 year old is that rare thing – a female engineer .  And that alone is something to celebrate.

Her life isn’t easy.  She works hard – far harder than I did at her age.  She is growing up without certainty of employment – the shadow that hangs over this generation of which we were blissfully unaware.  But she has the freedom to mix it up in a way I don’t remember us having – whether due to ignorance or a lack of imagination. 


She relaxes with an evening of heavy metal – spending all her spare cash on gigs watching bands that I thought were already dead – Iron Maiden, AC/DC (but no, they are all back on tour and still alive), or with titles that make you feel faintly sick (Slayer, Megadeath), or are just plain weird.

The head-banging, brownie-baking engineer
But once the hangover has worn off, she indulges herself with her other hobby – baking.  Her role model is the septuagenarian Mary Berry – she asked for a food processor for her 21st birthday – and she told me last week she  made bread, despite having an oven in her student house slightly less effective than a calor gas stove.

This generation of women won’t have to be told to lean in.  They’re making up their own rules.

Monday, 15 July 2013


As women increasingly outperform men, is feminism becoming irrelevant?

For many years the idea of feminism and equality have been largely synonymous.  Indeed Wikipedia defines a feminist as someone one who “advocates or supports the rights and equality of women”.
In an excellent recent  article, Spectator Editor Fraser Nelson  suggested that this concept is coming apart.  He opined that with the success of young women at all levels of education and in the workplace, we may be seeing a long term trend where the ‘British economy will become feminised and utterly transformed’.  As well as outperforming boys in at school, girls are now the majority of University graduates and women in the 22-30 age- bracket are paid more than their male equivalents.


Generation Y - adjusting to a feminised world from an early age
It is reasonable to assume that  these young women might wish to settle down and have children with men their intellectual and social equals, but if this trajectory continues there will not be enough suitable men  to go round. Successful women will be faced with the choice of either not having children or “trading down” to find a father for their children.   This raises the interesting prospect of the equality debate going the other way.


Throughout my 25 years in the PR industry, women have always greatly outnumbered men in all levels below the Boardroom where the relationship is almost completely inverted. 
The  industry is typically almost entirely a graduate profession and remains a very popular choice with high performing graduates.  When I ran H&K we had hundreds of highly qualified applicants for our graduate entry scheme often with two or more degrees , several languages and various exotic hobbies to hire from.  And all that for 18 grand a year. So our industry should be a leading indicator of the trend Nelson is identifying.
Rather depressingly, over my quarter century the paltry amount of senior women seems to have barely shifted.  We have hardly been standard bearers for the equality agenda – let alone a feminist one.  Maybe these women could afford not to return to work after having children.  Or perhaps their husbands were not prepared to face the perceived stigma of being the primary child carer.  My experience (primary bread winner, flexible supportive husband) was rare ten years ago when we decided to role reverse.  It felt like a difficult choice for us both.  Now society seems much less judgemental ,  and I am happy to see far more couples making this choice. 

But logically, despite the carnage of the child bearing years which typically see a worrying chunk of talented women leave the industry, the preponderance of bright motivated  women who either have no children or who are the primary bread winner should lead to at least equality in the boardroom.   It will be interesting to see whether if  in the next 10-15 years women reach the top of the industry to the degree that their number and talents deserve.  And on their own terms, not solely by making typically 'male' choices.  If so, we will not really have moved at all on the feminist agenda, although the equality debate may be deemed to be over.